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This week, we're excited to highlight Luke, known to the The Kingsland Shoe Project family as @itsjustcreps & based in London, Luke is a creator whose passion for sneakers and personal style is evident in every post. His content strikes a perfect balance between footwear and fashion, pairing iconic silhouettes with clean, well-executed fits that reflect his everyday lifestyle and individual taste.

What makes Luke's page stand out is his ability to place sneakers in real-world context. From detailed on-feet shots and curated collection highlights to thoughtfully styled fit posts, each piece of content feels purposeful, authentic, and effortlessly put together. His feed doesn't just showcase sneakers, it tells the story of how they're worn, styled, and lived in. We're proud to feature him as part of The Kingsland Shoe Project family and can't wait to see where his creativity takes

Name: Luke Hayes
Socials: @itsjustcreps IG

Let's get to know Luke:

1) How did you get into sneakers? I've loved sneakers since I was a kid but it got more serious during the lockdown when I setup my IG page and really started collecting and connecting with the community.
2) Favorite Sneaker? The Nike Air Mag!
3) What are your favorite go-to pairs? Right now it's the Asics Gel-1130, Jordan 1 low Mocha, and the Jordan 3 BCS.
4) What are some of your other passions and hobbies? My GF and I just moved into a new house so a lot of my time has been going into projects for the home and gardening.
5) What's one random interesting fact about you? My most played artist on Spotify is Eminem.
6) Which artist or athlete do you think has had the biggest impact on sneaker culture? Michael Jordan, no debate. His influence shaped sneaker culture.
7) What pair in your collection gets the most compliments? Jordan 1 Low Travis Scott OG Mocha.